The short version
- PostHog is the stronger choice if you need product analytics, feature flags, or A/B testing inside a complex app.
- Conclick wins if you are a bootstrapped founder who needs to know which traffic channel actually makes you money, with cookieless GDPR-friendly tracking, real-screenshot heatmaps, and revenue attribution built in.
- At $9/month versus PostHog's usage pricing, the cost gap compounds fast.
Ties every Stripe, Paddle, Polar, Lemon Squeezy, or Dodo payment back to the source, campaign, and funnel that earned it.
Click maps, scroll depth, and rage/dead clicks on real screenshots of your actual pages.
Surfaces your single biggest drop-off and the revenue you are losing to it, no manual setup.
For a year I reverse-engineered pageview graphs, trying to work out whether the traffic I was paying for was turning into revenue. Deleting that guesswork is the whole job Conclick was built for. PostHog is a genuinely impressive product; I use parts of it. But for solo founders and small SaaS teams who want a direct line from "visitor landed" to "payment received," it is more tool than you need, and it is not built privacy-first. Here is an honest look at both.
What Each Tool Is Actually Built For
PostHog is an open-source product analytics platform. It is built for product teams inside funded startups who want funnels, retention cohorts, session replays, feature flags, and A/B tests, ideally self-hosted or on their cloud. It is powerful. It is also complex. If you have a product engineer and a growth analyst, it rewards that investment. PostHog, Mixpanel, and Amplitude all chase that same product-team buyer, so if Amplitude is on your list too, here is Conclick vs Amplitude.
Conclick is built for a different person: the bootstrapped founder running a SaaS or ecommerce store who wants to know which blog post, which ad campaign, which referral source is generating actual revenue (not sessions, not events, actual money) and where in the funnel they are hemorrhaging it. Setup takes about two minutes. There are no data engineers required.
Feature Comparison
| Feature | Conclick | PostHog |
|---|---|---|
| Revenue attribution (payment processor)Conclick connects directly; PostHog needs custom instrumentation | Built-in (Stripe, Paddle, Polar, LS, Dodo) | Manual event setup required |
| Cookieless / no consent bannerPostHog stores identifiers; consent banner typically required | ||
| Heatmaps and click mapsDifferent approaches; PostHog requires session replay product | Real-screenshot heatmaps | Session-replay based |
| Auto-detected funnels with revenue drop-offPostHog funnels are manual and event-based, no auto-detection | ||
| Feature flags and A/B testingPostHog wins clearly here; Conclick has no experimentation layer | ||
| Session replay (individual users)PostHog's session replay is a genuine strength | ||
| Daily digest (email + Slack/Discord/Telegram)Conclick sends a narrative daily summary; PostHog has alerts but not this | ||
| Predictable flat pricingPostHog free tier is generous; paid tier costs vary significantly | $9/mo fixed | Usage-based, scales with events |
| Self-hosting optionPostHog can be self-hosted; Conclick is cloud-only |
Privacy and Compliance
This is where the tools genuinely diverge. Conclick is cookieless by design. That means no consent banner in most jurisdictions, no GDPR headaches, no third-party cookies that browsers are increasingly blocking anyway. The tracking script is lightweight, so your page speed does not take a hit. You drop in one line of JavaScript and you are done.
PostHog stores session data and personal identifiers. That is necessary for what it does; you cannot build user-level retention cohorts without identifying users. But it means you need a cookie banner, a privacy policy that covers third-party processing, and depending on your jurisdiction, a DPA. For a solo founder, that overhead is real. For a Series A company with a legal team, it is routine.
Revenue Attribution: The Gap That Matters
Both tools can track events. Neither automatically knows what those events are worth unless you wire up a payment source. Conclick connects directly to Stripe, Paddle, Polar, Lemon Squeezy, and Dodo. Once connected, every payment is traced back to the original traffic source, campaign UTM, and funnel step that preceded it. You can see that your SEO traffic converts at 3.2% and your Twitter traffic converts at 0.4%, in dollars, not just in clicks.
PostHog can track revenue if you instrument it: you would typically fire a custom event on payment confirmation and pass a revenue property. That works, but it requires developer time and ongoing maintenance every time your checkout flow changes. It is not connected to your payment processor. There is no reconciliation.
Heatmaps, Funnels, and Drop-off
Conclick generates heatmaps from real screenshots of your pages. Clicks, scroll depth, rage clicks, and dead clicks are overlaid on an actual render of your site, not a reconstructed DOM approximation. Funnels are auto-detected. The dashboard surfaces your single biggest drop-off point and calculates the revenue lost to it. That last part matters: knowing you lose 68% of visitors between pricing and checkout is less useful than knowing that gap costs you an estimated $3,400/month.
PostHog has session replay and funnels. They are genuinely good. If you want to watch individual user sessions or build custom cohort-based funnels with complex event conditions, PostHog is ahead. Conclick's funnels are simpler and more automated: they surface the obvious bottleneck fast rather than giving you full query flexibility.
Where PostHog Is the Better Choice
I will be direct here because the honest answer builds more trust than pretending Conclick does everything.
- Feature flags and A/B testing: PostHog has a full experimentation platform built in. Conclick has none. If you are running rollout experiments or testing UI variants systematically, PostHog is the tool.
- Complex product analytics: If you need retention curves, user-level cohort analysis, event taxonomies across a complex SaaS product, or SQL-level access to your event data, PostHog's query engine is purpose-built for that. Conclick is not.
- Session replay at depth: PostHog's session replay lets you watch individual user sessions with full event context. Conclick gives you heatmaps and click maps aggregated across sessions. If you need to watch what a specific churned user did, PostHog wins.
- Self-hosting: PostHog can be self-hosted on your own infrastructure. Conclick is cloud-only. For companies with strict data residency requirements, that matters.
- Team size: PostHog scales well to product teams of 10-50 people with granular permissions and multi-project support. Conclick is optimised for small teams and solo founders.
If your use case is on that list, use PostHog. These are not niche features; they are core to what PostHog is. Recommending Conclick to a product team that needs A/B testing would be actively bad advice.
Pricing
Conclick is $9/month, or $7/month billed annually. There is a 14-day free trial with no credit card required. There is also a one-time lifetime deal for founders who want to pay once and stop thinking about it.
PostHog offers a generous free tier (1 million events/month free). Beyond that, pricing scales with event volume and which products you use: analytics, session replay, feature flags, and experiments are priced separately. For a small site on the free tier, PostHog is cheaper. Once you grow past the free tier and start using multiple products, costs compound and become less predictable.
For a bootstrapped founder optimising for predictable overhead, fixed monthly pricing is genuinely valuable. For a funded product team, PostHog's usage-based model makes more sense: you pay for what you use, and the free tier buys a lot of runway.
Staying Informed Without Opening a Dashboard
Conclick sends a daily digest by email, Slack, Discord, or Telegram that summarises your last 24 hours with spikes, milestones, and a plain-English narrative. If revenue spiked because that Product Hunt post went live, you find out in your inbox without having to remember to log in. PostHog has anomaly detection and alerts, but the daily summary framing is not a core feature.
The Bottom Line
These tools are not really competing for the same user. PostHog is for product teams who want deep user-level analytics and experimentation inside a complex application. Conclick is for founders who want to know, simply and privately, which marketing is working, in money rather than metrics, and where their funnel is leaking revenue.
If you are running a bootstrapped SaaS or ecommerce store, managing your own marketing, and you want the answer to 'is this traffic making me money?' without standing up infrastructure or hiring an analyst, Conclick is built for that. If you are building a product with a team and need to run experiments and track feature adoption, go use PostHog.
Frequently asked questions
Can I use both Conclick and PostHog at the same time?
Does Conclick replace Google Analytics?
Is PostHog actually free?
Do I need a cookie consent banner with Conclick?
How does Conclick's revenue attribution actually work?
What if I want session replay like PostHog has?
Add your site and Conclick shows which traffic actually makes money: heatmaps, funnels, and revenue in one dashboard. Free for 14 days, no card.
Deepak Yadav is the founder of Conclick — privacy-first web analytics that ties every visit to real revenue. He has spent years staring at GA4 dashboards trying to answer one question (which traffic actually makes money) and built Conclick to answer it. He writes about analytics, attribution, and what actually moves the needle for bootstrapped founders.